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This book caused quite a stir within Theorygram circles when it was first announced, being one of the first solo books to be published by someone within the loose community. Mark Fisher memes have been a staple of the space for a long time, until they stopped when the meme became more overdrawn and over-advertised. In some ways, this book feels like the culmination of that overdrawn, memetic bank account: the memeing of Mark Fisher is also the death of the memeing of Mark Fisher. Even The Meming of Mark Fisher by Academic Fraud resembles a museum catalogue rather than a living interest in making such memes. Perhaps it will resume in a few years, but in bringing the memes to the surface, the meme dies from exposure to the air, so to speak.

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